Gillette x Toronto Raptors
Role
Creative Director, Designer
Tools
Adobe Creative Suite, Procreate
Year
2024
#TheBestYourGameCanGet
Clients
Gillette, Toronto Raptors, MKTG, Porter Novelli
Photographer
Jesse Milns - www.jessemilns.com
Location
Throne Barber Shop - 612 Richmond St. W, Toronto, ON
I had the privilege of transforming Throne Barber Shop for Gillette’s preseason meet and greet with Gradey Dick of the Toronto Raptors. I created the backdrop for fan photos, along with designs for the pillars, table tops, signage, menu, and exterior elements. The event marked Gradey Dick's unveiling as Gillette's sponsored player for the 2024-25 season, so I incorporated Toronto, basketball, and Raptors-themed elements into the mural, featuring clues like a chevron jersey, Gradey’s number, logo, and other Raptors-inspired illustrations.
Mural backdrop
Exterior pillars
Tabletop
Gradey Dick standing in front of the mural
Scoreboard
Pillars
Thank you sign
Welcome sign
Gillette x Toronto Raptors 3-Year Partnership Event
Role
Creative Director, Designer
Tools
Adobe Creative Suite, Procreate
Year
2025
#TheBestYourGameCanGet
Clients
Gillette, Toronto Raptors, MKTG, Porter Novelli
Photographer
Jesse Milns - www.jessemilns.com
Location
Gondola Suite at the Scotiabank Arena
I had the chance to showcase my design mural for Gillette at their pre-game meet and greet at Scotiabank Arena. I took elements from the mural and customized posters for guests, creating a unique takeaway from the night. Always a great feeling to see my work come to life and connect with people through design.
Mural backdrop
Gillette booth and ‘tunnel fit’ installation
Work in progress
Tote bags
Ft. Alexei Morita
Ft. SixPackChef
Gillette bar
Work in progress
