Gillette x Toronto Raptors

Role
Creative Director, Designer

Tools
Adobe Creative Suite, Procreate

Year
2024

#TheBestYourGameCanGet

www.gillette.ca/en/raptors

Clients
Gillette, Toronto Raptors, MKTG, Porter Novelli

Photographer
Jesse Milns - www.jessemilns.com

Location
Throne Barber Shop - 612 Richmond St. W, Toronto, ON

I had the privilege of transforming Throne Barber Shop for Gillette’s preseason meet and greet with Gradey Dick of the Toronto Raptors. I created the backdrop for fan photos, along with designs for the pillars, table tops, signage, menu, and exterior elements. The event marked Gradey Dick's unveiling as Gillette's sponsored player for the 2024-25 season, so I incorporated Toronto, basketball, and Raptors-themed elements into the mural, featuring clues like a chevron jersey, Gradey’s number, logo, and other Raptors-inspired illustrations.

Mural backdrop

Exterior pillars

Tabletop

Gradey Dick standing in front of the mural

Scoreboard

Pillars

Thank you sign

Welcome sign

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